Call Reporting

The Call Reporting feature helps you track and analyze all phone conversations between your team and prospective families. See which calls were answered, missed, or resulted in enrollments — all in one place.

Note: Call Reporting is available on the Pro plan. For more customized reporting, check out our Custom Dashboards where you can add widgets to track the metrics that matter most to your center.

Accessing Call Reports

Navigate to Reporting in the left menu, then click Call Reporting at the top.

Understanding Your Call Data

The Call Reporting dashboard gives you insights into both incoming and outgoing calls. You can view data for all your phone numbers or filter by specific numbers.

Incoming Calls

Call Status Chart: See at a glance how many calls were answered, missed, or resulted in a busy signal. This helps you identify if you're missing opportunities to connect with families.

First-Time Calls: Track the status of first-time callers and see average call duration. These are your warmest leads — families reaching out for the first time deserve special attention.

Top Call Sources: Discover where your calls are coming from — Google search, paid ads, Facebook, or other sources. You'll also see which sources led to enrollments and typical call duration by source.

Outgoing Calls

Call Status Split: View the distribution of your team's outgoing calls — how many connected, went to voicemail, or weren't answered.

Top Agents: See which team members are making the most calls and connecting with the most prospective families. Great for recognizing your most proactive staff members.

Call History Table

The historical data table shows detailed information about every call, both incoming and outgoing. You can filter by date range, call status, phone number, and more.

Pro Tip: If you use IVR (phone menus), you'll see a dropdown to select between different call recordings when a call was transferred between departments or staff members.

Exporting Your Data

Need to analyze call data in a spreadsheet or share it with your team? Export your call history to CSV. You can customize which columns to include before exporting.

1. Click the Export button in the call history table
2. Select which columns you want to include
3. Click Download CSV

Pro Tip: Use call reporting to identify your best lead sources and adjust your marketing spend accordingly. If most of your enrolled families found you through Google organic search, you might focus more on SEO than paid ads.

Related Articles

• Custom Dispositions for Voice Calls
• Using Call Connect to Ensure Accurate Call Status Tracking
• The Phone Dialer Overview